Runsewe Commends Osun Governor, Oyetola on ‘Adire’ Promotion

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By  JUSTINA OKPANKU
The Director General, the National Council for Arts and Culture (NCAC), Otunba Segun Runsewe, has given his nod to the new effort being made to ensure citizens patronise and wear Nigeria made fabrics.                       Effective August 27, 2021, Osun State Governor Gboyega Oyetola has made it compulsory for all public and civil servants to wear the Osun State variant of local Adire fabrics known as “Adire Eleko” to work as a way to revive the dying cultural fashion of the people. He said its for their artistic and cultural tourism endowment. The culture chief hailed the move and said the “reawakening of cultural fashion by Osun State Governor, Gboyega Oyetola deserves national accolades.”

Runsewe who is also the President, Africa region of the World Craft Council(WCC), stated that the declaration of August 27 as Adire Osun Day by Oyetola resonates with the vision and aspirations of the Federal Government to grow and focus on indigenous cultural tourism engagements. He said the time has come for Nigerians to embrace our indigenous lifestyle and traditional to “wear, eat and speak” Nigeria.

” The cultural Adire fabric revolution may have started with Ogun State, but Osun State has taken it further to a refreshing dimension, making it a citizens’ project which is commendable and deserving our support and encouragement” Runsewe also noted. He called on other state governors in the country to pay more attention to the cultural tourism and indigenous economy in order to create jobs for young persons, particularly women in the rural areas.
Osun State which has given its internationally-acclaimed cultural festival, Osun Oshogbo, a pride of place, is also home(Ilu Aro) to the adire variant, “Adire Eleko.
Oyetola who spoke through the Secretary to the state government ( SSG) Wole Oyebamiji, recently, (Saturday last week) at the Osun fashion Week, held in Oshogbo, the state capital, restated the commitment of the state government to diversify and prioritize the culture tourism endowments to reduce poverty.
Oyebamiji also talked about their ambitious marketing plans for the Osun fabrics.
“We shall partner with a United States- based fashion outlet to market the Osun Adire fabric to the world,” he said.               Contact us: just_tours @yahoo.com

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